Wall graphics are popular for a reason. Quick to put up and easy to customise, they can transform any kind of space; from cosy restaurants and office receptions to children’s bedrooms and main living spaces. But before you go ahead and buy your graphics, it’s worth doing some preparation first! Below, we look at ways to ensure your custom wall graphics suit the intended space, for results you’re sure to love. 

Size the graphics to your space

Depending on the design, it’s easy for vinyl graphics to overwhelm the room they’re in. Think about it; if dark paintwork can make a room look smaller, then the same can be said of wall graphics. Likewise, a tall design might be too much for a small room, or not quite enough for a much larger space. Here’s what to consider when sizing your graphics: 

Measurements – Don’t approximate the size of your wall. Instead, use a measuring tape to work out the exact size of the wall film you need. If you’re using the Raccoon store, you can then input those details on the product page to set your canvas size, ready for designing. 

Perspective – Do you want people to see the finer details? If so, think about where viewers will sit and whether those details can be seen. For instance, a complex jungle scene makes for a fun image up close, but it’ll look very different when viewed from far away. 

Artwork placement – You don’t want your art to be placed too low or too high on a wall, so think about eye level. You also might want to create a certain effect, like an animal or tree coming from the side of the room. We suggest sketching your room beforehand to make sure you’re happy.

Avoid clutter and overcrowding 

It's easy to get excited about vinyl graphics, or a custom wall decal, that you end up putting in too many elements. Remember, people say ‘less is more’ for good reason. Here are some tips to keep your design on the right track: 

Think about shape – Wall films can either be sized to the wall or contoured around the artwork itself. This makes it possible to have an impactful design with the original wall as a surround. In some cases, this negative space can help the graphics stand out and provide some much-needed breathing room. 

Play with furniture – Are you placing a desk against the design? Will part of your wall graphics be blocked by heavy furniture? Answering these questions will help you decide if your vinyl graphics will suit the décor. Design with a clear, empty wall in mind that works with the furniture, rather than against it. 

Keep things tidy – Your wall decal or artwork will only stand out when given enough space, and that could mean keeping your possessions elsewhere. If your wall graphic is in a reception or waiting room, be sure to store your boxes away – and not in the way of the art.

Incorporate your brand

Wall graphics can breathe new life into dull environments, making them more welcoming to staff and customers. And because wall films are simple to remove, they’re ideal for promotions, launches, and office decorating. Check out the tips below for ways to ensure your wall graphics support your brand. 

Display a company message – A wall decal can be more than just an image. It can also be a statement about who you are, what you do, and what your company stands for. Alternatively, you could display a call-to-action that encourages customers to get involved. 

Use branded colours – You could include your company logo, but it’s not a necessity. In fact, it may be more effective to use one or two branded colours in your design. If your wall graphics are for a meeting room or lunch space, then you can safely try something different. 

Be interactive – Your wall film can be customised however you like. So, why not include modern aspects like social media handles, a hashtag, or a QR code? If it’s creative enough, your custom wall graphics could even serve as a selfie backdrop!

Consider colour psychology 

We’ve talked about using brand colours for consistency, but it’s also smart to look at how the colour of a wall decal might make your visitors feel. A certain colour or shade can completely alter the ‘vibe’, so it’s a subtle way to get visitors to feel a particular way when entering a room, sitting in a specific area, or about your brand as a whole. 

• Blues are known to have a calming effect for a relaxed atmosphere
• Reds are bold, passionate, and a quick way to grab attention
• Yellows are cheerful, and that’s why they’re often used in play spaces
• Greens offer natural shades that can make any space less clinical
• Blacks add a touch of mystery and are often used by luxury brands
• Whites are neutral, but they also bounce light around the room 

You can also colour-match your vinyl graphics with other promotional materials, such as window films, floor graphics, and large format displays.

Look for inspiration 

Being creative is a tall order, and it’s easy to feel overwhelmed by the options available. We recommend starting with some ideas you like (maybe try a mood board!) and envisioning them in your space. It’s also worth asking friends and colleagues for ideas, as you never know what they’ll come up with. We’ve listed some popular ideas below: 

Create a mural – Wall graphics can involve a single design, multiple images, or an entire scene. You could pick anything from a breathtaking vista to an educational map of the world. And because your vinyl graphics are printed, they’ll be much more detailed than paintwork. See our printed vs painted mural comparison for info. 

Quote a saying – Do you have a favourite quote? Is there a saying that your company lives by? Make it front-and-centre by installing vinyl graphics in a high-traffic area. Homeowners sometimes use affectionate sayings to set the mood in bedrooms and living spaces. 

Use geometric patterns – Unique patterns create visual interest without going overboard. If this is your preferred choice, we recommend using our wallpaper designer. Choose from a range of existing designs, all of which can be edited and customised to your liking.

Ready to make and order your wall graphics? 

This website allows you to choose a display product and then customise it however you like, either with an existing design or by using the templates available. Just use our online designer tool to ‘preflight’ your design and sign in to save it to your account. You can also choose the exact size of your graphics down to the last millimetre and get a price shown on screen. 

Click the button below to visit our range of wall graphic products, ranging from specialised brick vinyl to all-round solutions.

Get Started With Wall Graphics Here